Chinese Science Bulletin

The study investigates various aspects, including the psychological effects of social media engagement such as self-esteem, social comparison, social interactions, perceived social support, and psychological well-being to promote positive mental health in the digital age. While much of the existing research has focused on adults and has yielded inconsistent findings regarding the relationship between digital technology use and mental health, recent large-scale studies have revealed only a minimal association between daily digital technology usage and adolescent well-being. This study used a to

The study investigates the influence of psychological factors on health protective behaviors and examines the role of consumer innovativeness in mediating these relationships. Utilizing a conceptual framework derived from established theories such as the health beliefs model, theory of planned behavior, and protection motivation theory, the research focuses on key psychological variables, including self-efficacy, perceived benefits, and behavioral beliefs, as independent variables, with health protective behaviors identified as the dependent variable. The systematic review synthesized findings

The review explores the intersection of influencer marketing and artificial intelligence (AI), highlighting how AI technologies are transforming influencer strategies across industries. Despite growing interest in AI-driven influencer marketing, gaps persist in understanding how these technologies impact brand awareness and consumer engagement. The review addresses key issues such as the effectiveness of AI-powered virtual influencers, data analytics integration, and the shift from traditional influencers to AI-enhanced campaigns. Its objectives include synthesizing current research trends and

The study aims to explore the intricate relationships between brain activity, behavioral processes, and decision-making using structural equation modeling (SEM) techniques. While existing research has advanced our understanding of these domains, gaps remain in synthesizing neurocognitive and behavioral factors in a unified framework. The primary objective of the study is to examine the neural mechanisms underlying decision-making and behavior, focusing on how brain function influences both cognitive and emotional decision processes. By integrating insights from neuroimaging, behavioral analysi

The review explores the transformative role of Artificial Intelligence (AI) in revolutionizing customer service within the hospitality and service industries, focusing on efficiency, engagement, and satisfaction. The increasing integration of AI in customer service is driven by the need for enhanced operational efficiency and more personalized user experiences. However, significant challenges remain, including technological adaptation, customer expectations, and integration complexities. The objective of the review is to synthesize recent literature on AI's application in optimizing customer j